Category: Marketing & AI

  • Product Feedback in a New Era of Market Research

    In the swiftly evolving world of business, market research has become an essential resource for organisations aiming to secure a competitive edge. As we navigate this new era, the significance of market research has escalated, with companies now enjoying unprecedented access to a wealth of valuable data and insights directly from their target audience. This…

  • SMS Marketing in Healthcare: Effective Strategies to Implement

    Comprehending SMS Marketing Regulations in the UK Healthcare Sector Navigating the landscape of SMS marketing in healthcare necessitates an understanding of a comprehensive framework of regulations that prioritise patient privacy while facilitating efficient communication. Grasping these regulatory requirements is not only a legal obligation; it embodies an essential ethical practice that significantly enhances patient trust…